
Safari Hypermarket has developed into a familiar name in the Gulf retail sector, offering shoppers a broad mix of products, services, dining options, and family entertainment. The business operates under the Safari Group of Companies and follows the idea of creating a “Mall for All,” bringing everyday necessities and lifestyle products together in one convenient destination.
The story of Safari began with trading activities during the early 1990s. Over time, the company expanded its retail operations and entered the hypermarket sector, opening its first hypermarket in Doha, Qatar, in 2005. This development marked an important stage in the growth of the business and helped establish a wider retail presence in the region.
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Aboobacker Madappat, an entrepreneur from Kerala, India, founded the Safari Group. His approach to business focused on developing retail destinations that could serve different sections of the community. The concept gradually expanded across Gulf markets, with Safari establishing shopping outlets and larger retail centres in Qatar and the UAE.
One of the strongest features of Safari Hypermarket is its extensive grocery department. Regular shoppers can find a wide selection of food items, packaged products, fresh fruits and vegetables, beverages, household supplies, and other daily necessities. The availability of different categories in one place makes routine grocery shopping more convenient for families and individuals.
Fresh-food services add further variety to the supermarket experience. Bakery sections provide freshly prepared products, while fresh produce areas give shoppers access to commonly required ingredients. The combination of packaged goods and fresh products makes the grocery department suitable for both quick purchases and larger household shopping trips.
Safari’s product range extends into several lifestyle categories. Clothing sections offer apparel for different members of the family, covering everyday wear and other requirements. Electronics departments provide products for entertainment, communication, and household use, while home appliances cater to practical needs such as cooking, cleaning, cooling, and other domestic activities.
Furniture and home products also form part of the retail selection. Shoppers can explore items suitable for different areas of the home, making it possible to purchase household essentials alongside groceries and personal products. This variety reduces the need to travel between several specialised stores for routine shopping requirements.
Beyond retail, Safari locations provide spaces for dining and recreation. Food courts offer different meal choices, giving families and shoppers a convenient place to relax during a visit. Leisure areas create opportunities for children and families to enjoy time together, adding a social element to the overall shopping experience.
The “Mall for All” approach reflects an effort to create a destination that appeals to a broad customer base. People can visit for weekly groceries, household purchases, clothing, electronics, furniture, dining, or leisure activities. Having multiple services and product categories within the same location can make shopping trips more efficient.
Affordability and product variety are also important factors in the hypermarket format. Shoppers often compare different brands, product sizes, features, and prices before making a purchase. A large retail environment gives customers the opportunity to explore several choices and select products according to their preferences and budgets.
Safari’s presence in Qatar and the UAE has allowed the brand to serve communities with varied cultures, lifestyles, and shopping habits. Gulf cities are home to residents from many countries, and large retail destinations need to accommodate a wide range of customer expectations. The broad selection offered through Safari helps address many of these everyday requirements.
Retail habits are changing as online shopping becomes increasingly common, but physical stores continue to offer advantages such as immediate product access, direct comparison, personal assistance, and the ability to experience products before purchasing. Safari’s large-format stores combine these benefits with dining and family-oriented facilities.
The development of Safari from a trading business into a diversified retail group demonstrates continued expansion within the Gulf market. Its combination of supermarkets, lifestyle products, home goods, electronics, dining facilities, and entertainment provides customers with a practical all-in-one shopping environment.
Safari Hypermarket remains focused on delivering variety, convenience, and value through its retail destinations. By bringing essential products and lifestyle choices together under one roof, the brand continues to serve households, individuals, and families looking for a straightforward and comprehensive shopping experience across the Gulf.
Open Positions & Qualifications
Position 1: SECTION SUPERVISOR
- Categories:
- Grocery Food
- Frozen
- Roastery
- Requirements: Minimum 3 years of experience in retail Hypermarket.
- Application Email: careercs@safarihm.com (Include position title in subject line)
- Issue Date: 17 AUG 2026
- Deadline: 31 AUG 2026
SAFARI FURNITURE (HOME & OFFICE) / SAFARI SHARJAH – UAE
WE ARE HIRING
Position 2: FURNITURE PRODUCTION INCHARGE
- Requirements & Qualifications:
- Minimum 3 years’ experience in a similar role
- Furniture production experience preferred
- Basic computer knowledge required
- Must be able to oversee daily factory operations
- Candidates from India (English-speaking) & UAE can apply
- Application Email: careercs@safarihm.com (Include position title in subject line)
- Issue Date: 18 August 2026
- Deadline: 31 August 2026
How to Apply
Send your CV to: careercs@safarihm.com and mention the position title in the subject line
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